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Giampiero Alcozer, founder and designer, experienced the most varied experiences of creativ and artistic inspirations in various European and African countries, falls in love with the city and determines in 1994 to settle in the heart of Florence in order to realize his dream by creating unique jewelry of classic inspiration with contemporary taste.

Thanks to knowledge of artisan jewelery techniques, to a team of young designers and to the art of making do at all costs, are designed and created –in the first workshop in Via dei Rustici – the first works of art gilded brass mounted on mergers wax. The result is a high quality handmade jewelry entirely Made in Italy dedicated to all women who love to dare and want to express through it. After a few months of his life, the increase of orders from various Italian customers urges to move to a larger and more suitable workshop. Via Giraldi is the second address of the company and there remains nine years long (1994-2002), thus making the first step towards the international markets and opening of the first single brand stores in Florence, Rome, Milan and Madrid. International recognition soon followed…

In December of 2003, by chance, one have the discovery, in a Florentine library, to have been quoted in the very important jewelry book by Judith Miller, reknown collector: Alcozer is listed amoung the top designers of the world. In 2002 Alcozer moves to its present location in Via Mannelli; thirty people and a variety of equipment to be moved in the first fifteen days of a very hot month of July. The bet is won, and finally, amoung great uncertainly and many hopes, the productions starts on a new basic who has to be completely experienced. Thus was born the most eye-catching line of semi-precious ready made jewels: the „Unic” series, always small, including 11 different objects plus a test one, in order the support to the more sober and antique style „Classic” series availabe in the catalog. Over the years, there have been many subjects and lines created, that, amoung many others include: „Demó, X,Fables, Be-Baby, Pirates and Dorella”. Every year not less than 3500 works are created, while the historical archive currently boasts more than 80 000.

Today Alcozer & J collections are distributed by three single-brand stores in Florence, in the shop of Rome, St. Petersburg, Krasnodar and and by the best multibrand stores worldwide.

Giampiero Alcozer